Comments on: When To Post The Exhibitor List http://www.tradeshowstartup.com/2005/05/26/when-to-post-the-exhibitor-list/ Lessons From the Launch of Tradeshows & Internet Media Sat, 22 Nov 2008 14:42:13 +0000 http://wordpress.org/?v=2.6.2 By: Robin Logan http://www.tradeshowstartup.com/2005/05/26/when-to-post-the-exhibitor-list/#comment-43241 Robin Logan Wed, 12 Nov 2008 22:12:02 +0000 http://www.tradeshowstartup.com/?p=26#comment-43241 82o53nzqdst1z050 82o53nzqdst1z050

]]> By: Rich Westerfield http://www.tradeshowstartup.com/2005/05/26/when-to-post-the-exhibitor-list/#comment-16 Rich Westerfield Fri, 27 May 2005 00:16:51 +0000 http://www.tradeshowstartup.com/?p=26#comment-16 Something to consider: offer prospects an opportunity to go 'live' on your exhibitor list with a checkbox for 60 or 90 days with an MOU or non-binding contract. If, at end of 60 or 90 days, they have not received leads or interest sufficient to sign a binding contract with deposit, they can opt out, no questions asked, no penalities. Few people can resist the lure of free leads. Something to consider: offer prospects an opportunity to go ‘live’ on your exhibitor list with a checkbox for 60 or 90 days with an MOU or non-binding contract.

If, at end of 60 or 90 days, they have not received leads or interest sufficient to sign a binding contract with deposit, they can opt out, no questions asked, no penalities.

Few people can resist the lure of free leads.

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