Comments on: Will Barter for Booth Space http://www.tradeshowstartup.com/2005/04/07/will-barter-for-booth-space/ Lessons From the Launch of Tradeshows & Internet Media Sat, 22 Nov 2008 12:57:17 +0000 http://wordpress.org/?v=2.6.2 By: Rich Westerfield http://www.tradeshowstartup.com/2005/04/07/will-barter-for-booth-space/#comment-6 Rich Westerfield Fri, 08 Apr 2005 20:11:44 +0000 http://www.tradeshowstartup.com/?p=10#comment-6 Nothing is cut and dried when it comes to barters, especially for launches. That's why the best managers, tradeshow or otherwise, all have highly developed 'gut instinct'. If it feels right for the right reasons, then it should be considered. But if you get a sense you're doing a barter for the wrong reason, backburner it until you feel better about it. Meantime, should CalTech develop an algorithm for barters, we trust you'll share it with us. Nothing is cut and dried when it comes to barters, especially for launches. That’s why the best managers, tradeshow or otherwise, all have highly developed ‘gut instinct’. If it feels right for the right reasons, then it should be considered. But if you get a sense you’re doing a barter for the wrong reason, backburner it until you feel better about it.

Meantime, should CalTech develop an algorithm for barters, we trust you’ll share it with us.

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